Privacy policy
HIDDEN HEAT — PRIVACY POLICY
Last updated: September 10, 2026
Hidden Heat respects your privacy. This Privacy Policy explains how we collect, use, disclose, and protect personal information when you visit our website, make a purchase, contact us, or otherwise interact with Hidden Heat and our online store.
Our store is powered by Shopify, which provides the ecommerce platform used to operate our website and process transactions.
PERSONAL INFORMATION WE COLLECT
Depending on how you interact with Hidden Heat, we may collect information including:
Contact information such as your name, email address, phone number, billing address, and shipping address.
Order and transaction information such as products purchased, order history, returns, exchanges, cancellations, payment status, and shipping information.
Payment information necessary to process purchases. Payments are processed through Shopify and applicable payment providers. Hidden Heat does not directly store complete payment-card information.
Account information if customer-account features are available and you choose to create an account.
Communications you send to us, including customer-service inquiries and information you provide when contacting Hidden Heat.
Device and usage information such as your IP address, browser type, device information, and information about how you interact with our website.
Cookies and similar technologies that may be used to operate the store, remember preferences, understand website activity, prevent fraud, and support advertising or marketing where permitted.
HOW WE USE PERSONAL INFORMATION
We may use personal information to:
- Process and fulfill orders.
- Process payments and refunds.
- Provide shipping and tracking information.
- Communicate with you regarding your purchases.
- Provide customer support.
- Maintain and improve our website and shopping experience.
- Detect or prevent fraud, abuse, security incidents, and other unauthorized activity.
- Comply with applicable legal and regulatory obligations.
- Send marketing communications when permitted by law and according to your communication preferences.
- Measure and improve advertising and marketing performance where permitted.
HOW WE SHARE PERSONAL INFORMATION
We may share personal information with companies that help us operate Hidden Heat and provide our services.
These may include Shopify, payment processors, print and fulfillment providers, shipping carriers, analytics providers, advertising and marketing platforms, technology providers, and customer-service providers.
We may also disclose information when required to comply with applicable law, legal process, governmental requests, protect our rights or customers, investigate fraud or security concerns, or as part of a legitimate business transaction.
We do not disclose personal information simply for unrelated third parties to use however they choose.
SHOPIFY
Hidden Heat’s online store is powered by Shopify.
Shopify processes certain personal information when you access or use our store and provides technology necessary for us to operate the ecommerce experience.
Information submitted through our store may therefore be processed by Shopify and other service providers necessary to complete transactions and provide store functionality.
For more information about Shopify’s handling of consumer information, you may review Shopify’s Consumer Privacy Policy and privacy resources.
FULFILLMENT AND SHIPPING
Some Hidden Heat products may be produced or fulfilled through third-party production and fulfillment partners.
Information necessary to manufacture, fulfill, and deliver your order—such as your name, shipping address, order information, and other necessary fulfillment details—may be provided to those partners.
We provide only information reasonably necessary for these services.
COOKIES AND ONLINE TECHNOLOGIES
Our website and the services that support it may use cookies, pixels, and similar technologies.
These technologies may help operate the website, remember preferences, understand store performance and customer interactions, improve services, prevent fraud, and provide or measure advertising where permitted.
Your browser or device may provide controls for managing certain cookies. Disabling cookies may affect some website functionality.
Where required by applicable law, additional consent or opt-out controls may be provided through the store.
MARKETING AND ADVERTISING
If you sign up to receive marketing communications, we may use the contact information you provide to send information about Hidden Heat products, releases, promotions, or other brand updates.
You may unsubscribe from marketing emails using the unsubscribe option included in those communications.
Even if you unsubscribe from marketing, we may still send transactional or service-related communications regarding purchases, accounts, customer-service requests, or other necessary matters.
We may also use advertising and analytics services to understand the effectiveness of our marketing and, where permitted, provide advertising based on interactions with our store.
THIRD-PARTY SERVICES AND LINKS
Our website may contain links to or integrations with third-party websites, platforms, or services.
Their privacy practices are governed by their own policies. Hidden Heat is not responsible for the privacy or security practices of websites or services we do not control.
DATA SECURITY
We use reasonable administrative and technical measures, together with the security features provided by Shopify and our service providers, to help protect personal information.
However, no method of electronic transmission or storage can be guaranteed to be completely secure.
You should avoid sending sensitive or confidential information through unsecured communication channels.
DATA RETENTION
We retain personal information for as long as reasonably necessary to operate our business, fulfill orders, provide customer service, maintain appropriate business records, resolve disputes, prevent fraud, and comply with applicable legal, tax, accounting, and regulatory requirements.
Retention periods may vary depending on the type of information and why it was collected.
YOUR PRIVACY RIGHTS
Depending on where you live, applicable privacy laws may provide rights concerning your personal information.
These rights may include the ability to request access to certain personal information, request correction of inaccurate information, request deletion of certain information, obtain a copy of certain information, or opt out of certain uses of personal information.
Some rights are subject to exceptions and verification requirements under applicable law.
To submit a privacy request, contact:
We may need to verify your identity before completing certain requests.
We will not unlawfully discriminate against you for exercising applicable privacy rights.
TARGETED ADVERTISING AND PRIVACY CHOICES
Depending on where you live and the technologies used by our store, you may have the right to opt out of certain processing involving targeted advertising or the sale or sharing of personal information as those terms are defined under applicable privacy laws.
When legally required, applicable privacy controls or opt-out mechanisms will be made available through the Hidden Heat store or Shopify’s privacy tools.
CHILDREN’S PRIVACY
Hidden Heat’s online store is intended for a general audience and is not directed toward children for purposes prohibited by applicable privacy law.
We do not knowingly collect personal information from children in circumstances where parental consent or another legal basis would be required.
If you believe a child has provided personal information improperly, contact us so the matter can be reviewed.
INTERNATIONAL DATA PROCESSING
Shopify, fulfillment providers, payment processors, and other service providers may process or store information in countries other than the country where you live.
Where required, applicable safeguards are used for international transfers of personal information.
LEGAL DISCLOSURES
We may disclose information when reasonably necessary to comply with applicable law, respond to lawful governmental or legal requests, investigate suspected fraud or unlawful activity, enforce our policies, protect Hidden Heat’s rights, or protect the rights and safety of our customers or others.
CHANGES TO THIS PRIVACY POLICY
We may update this Privacy Policy as our store, services, technology, business practices, or legal requirements change.
When changes are made, the revised policy will be posted on our website and the “Last updated” date will be updated.
CONTACT
For questions about this Privacy Policy, our privacy practices, or requests concerning your personal information, contact:
Hidden Heat
Email: support@hiddenheat.co